flowd — UGC that pays for itself

1. Introduction

flowd ("we," "our," or "us") operates the flowd platform, which connects brands with UGC creators for performance-based advertising. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our website and services.

2. Information We Collect

We collect information you provide directly to us, including:

Account information: Name, email address, password, and role (brand or creator).
Profile information: Bio, social media handles, profile picture, and portfolio content.
Payment information: Stripe account details for payouts and billing. We do not store full payment card numbers on our servers.
Content: Videos, images, and other media you upload to the platform.
Communications: Messages sent through the platform, support requests, and feedback.
Usage data: Pages visited, features used, clicks, and interaction patterns.
Device data: Browser type, operating system, IP address, and device identifiers.

3. How We Use Your Information

Provide, maintain, and improve the flowd platform and services.
Process transactions, calculate revenue shares, and facilitate creator payouts.
Launch and manage advertising campaigns on third-party platforms (e.g., Meta, TikTok, Snapchat) on behalf of brands.
Track ad performance, ROAS, and revenue attribution.
Send transactional emails, notifications, and service updates.
Respond to support requests and communicate with you.
Detect, prevent, and address fraud, abuse, or technical issues.
Comply with legal obligations.

4. How We Share Your Information

We do not sell your personal information. We may share your data with:

Other users: Your public profile, uploaded videos, and performance metrics may be visible to brands or creators you interact with on the platform.
Service providers: Third-party services that help us operate (e.g., Clerk for authentication, Stripe for payments, Supabase for data storage, Vercel for hosting).
Advertising platforms: Meta, TikTok, and Snapchat to launch and manage ad campaigns using your content.
Legal requirements: When required by law, subpoena, or to protect our rights and safety.

5. Data Retention

We retain your information for as long as your account is active or as needed to provide services. If you delete your account, we will remove your personal data within 30 days, except where we are required to retain it for legal or legitimate business purposes (e.g., financial records for tax compliance).

6. Data Security

We implement industry-standard security measures including encryption in transit (TLS), encrypted storage, and access controls. However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.

7. Your Rights

Depending on your location, you may have the right to:

Access, correct, or delete your personal data.
Object to or restrict certain processing of your data.
Export your data in a portable format.
Withdraw consent where processing is based on consent.

To exercise these rights, contact us at privacy@flowd.app.

8. Cookies

We use essential cookies required for the platform to function (authentication, session management). We may also use analytics cookies to understand how users interact with our service. You can control cookie preferences through your browser settings.

9. Children's Privacy

flowd is not intended for users under the age of 18. We do not knowingly collect personal information from children. If we learn we have collected data from a child under 18, we will delete it promptly.

10. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of material changes by posting the updated policy on this page and updating the "Last updated" date. Your continued use of the platform after changes constitutes acceptance.

11. Contact Us

If you have questions about this Privacy Policy, please contact us at privacy@flowd.app.